Sneaker collaborations have jumped the shark more times than we can count, but this one? It’s borderline dad genius. Nike is teaming up with Costco — yes, that Costco — for a special Kirkland Signature x SB Dunk Low, and the result looks way better than it has any right to. The Dunk started life in the 1980s as a basketball shoe before becoming the uniform of skaters everywhere by the early 2000s. Decades later, it’s evolved again, this time trading grip tape grit for bulk-pack charm.
Instead of the usual leather, Nike wrapped this Dunk in a heather gray material that looks straight out of your favorite warehouse hoodie. Inside? A fuzzy fleece lining that screams Saturday errands and free sample runs. You’ll even find Kirkland’s iconic script stitched on the heel tab and tongue — a loud and proud flex for the dad who organizes his garage with labeled bins.
Each pair comes with an insole stamped with the Kirkland logo and a hangtag designed like a Costco membership card. At $130, the shoes cost exactly what you’d expect from other SB Dunks. No, you’re not getting bulk pricing — but you are getting bragging rights as the first dad at the barbecue wearing “wholesale chic.”
It’s equal parts absurd and amazing — a collaboration that captures everything modern dad style should be: self-aware, comfortable, and ready for a warehouse run or a skatepark drop-in.
Why It Works for Modern Dads
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It’s ironic but stylish — perfect balance of dad humor and streetwear credibility.
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Comfort-first design (that fleece lining) nods to functionality.
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Costco as lifestyle — the dad brand we didn’t know could go premium.
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