Most dad content feels stale. Same cliche jokes. Same advice. Same version of what a “good dad” is supposed to look like.

Over the last year of building Dad Day, one thing became obvious: there are a lot of dads out there doing things differently. Building businesses from scratch. Creating community in unexpected ways. Taking the long road instead of the safe one. Not because it’s trendy, but because it feels right.

That’s where Go West came from.

Why Go West?

We’ve always been drawn to the people who went west before there was a clear path or a paved road. Not because it was easy, but because it was open. Uncertain. Full of possibility. Going west meant betting on yourself. Trusting your gut. Building something where there wasn’t much to build from yet.

That same mindset still exists today. It just shows up differently.

Go West isn’t about geography. It’s about choosing the harder, less obvious route. The one that doesn’t come with a script. The one where you figure things out as you go and build something meaningful along the way.

That’s the kind of dad we’re drawn to. And those are the stories we want to tell.

What Is Go West?

Go West is a short film series from Dad Day that spotlights modern dads carving their own path.

These aren’t highlight reels or polished success stories. They’re real looks at dads who build, dream, and act on ideas that don’t always fit the mold. Founders. Creators. Makers. Doers. Guys who decided not to follow the script and see where it led.

Some of these stories will be about business. Some about community. Some about family. All of them are about choosing a different way forward.

Because ordinary’s been done.

Why We’re Doing This

Dad Day has always been about more than tips, gear, or surface-level inspiration. It’s about showing what modern fatherhood actually looks like when you care deeply about how you spend your time, what you build, and the example you’re setting.

We wanted to create something that reflects that.

Go West is our way of telling deeper stories. Slower stories. Stories that don’t try to wrap everything up neatly in 60 seconds.

Episode One

The first episode features Robert Huffman, who sells coffee out of an old El Camino with one simple goal: foster connection and community.

It’s not about scale. It’s not about optimization. It’s about showing up, pouring into people, and building something meaningful in a way that feels human.

That episode drops soon.

What to Expect Going Forward

Each Go West film will focus on one dad and one story. No formulas. No templates. Just honest looks at people doing things their own way and sticking with it. This is just the beginning.

Watch the trailer below, and if it resonates, you’ll feel right at home with what’s coming next. Do us a solid and subscribe if it lands.